Notes on selling
How to sell from a link in your bio: photographs, pricing, delivery and the small decisions that turn a follower into an order.
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12 min read
Selling fresh produce online as a small business
Order windows, spoilage maths, and how to price by approximate weight without arguing over 80 grams. Written for a Nairobi round, useful anywhere.
13 min read
How to sell wigs online
Grading language, stretched length, colour that photographs wrong, and deposits on custom units. What to claim honestly when you sell hair in Lagos.
12 min read
How to sell handmade jewellery
Pricing your hours, sizing without a fitting, tarnish, allergies and the repair that turns up eight months later. What selling handmade jewellery really costs.
11 min read
Pricing when your currency is unstable
Reprice on a fixed day, quote with an expiry and price off replacement cost. How small sellers in Lagos and Kumasi stop losing margin they never see leave.
11 min read
Selling in comments without losing track
Comment claiming drives reach like nothing else and turns into an accounting mess by Friday. Here are the rules, the holding time and the ledger.
12 min read
Selling at markets and online at the same time
One box of stock, two places selling it. How to split what you bring, what the stall QR code is really for, and the Monday job nobody plans for.
12 min read
Selling in Facebook groups
Buy-and-sell groups still move more goods than most shops. Here is how to post, how to handle "mine po", and what to do when the group bans links.
11 min read
How to sell on Pinterest without a shop
Pinterest is a search engine where people plan purchases months ahead. Every pin is already a link, so you do not need a merchant account to sell.
14 min read
How to sell on social media without a website
Discovery, decision and payment happen in three different places, and you only control one of them. The honest architecture of selling without a site.
12 min read
Selling on Threads and X without wasting your week
Two text feeds, no product tags, no checkout. What actually turns a post into an order on Threads and X, and when to stop bothering with both.
12 min read
How to sell online in Ghana
MoMo is the rail, WhatsApp is the counter, and the bus is a courier. What to set up first for a Ghanaian shop and what the card button will not do.
12 min read
How to sell online in India without a website
A UPI ID, one link that shows prices, and a delivery plan. That combination takes real orders today, with no gateway, no setup fee and no developer.